Course Content
Chapter 1
Introduction of google ads Reach, impression, click, engagement, conversion category B2B, B2C
0/3
Reach, impression, click, engagement, conversion (B2B & B2C)
07:52
Advertising Funnel
10:27
Quality Score and Ad Rank
06:05
Chapter 2
Advertising Funnel Billing, access and security Google ads Login
0/4
Account login
09:38
Google ad account name, general setting, access
05:29
Google ad Billing setup 1
04:00
Intent of a keyword in google ads
05:02
Chapter 3
Campaign goal/objective campaign type
0/1
Campaign objective and type
24:33
Chapter 4
Find seed keyword Generate keyword ideas ( using keyword research tools ) Choose right keyword Analyse the data Some technical defination Analysis data with location, devices. Types of keywords negative keywords
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Intent keyword research using paid tools
04:15
Complete keyword research
01:09:08
Negative keywords
12:29
Chapter 5
Necessity of Conversation A. Connect Website to GTM Create Conversation action Track specific URL Track specific link click.
0/1
Conversion action
44:08
Chapter 6
Automated and Manual Bidding Conversion Bidding click bidding impression bidding
0/2
Bidding strategy
31:36
Budget
22:43
Chapter 7
Explained all Type of extention URL tracking template All about location targeting
0/5
Extensions – Google ads
25:58
URL tracking template
11:31
All about location
12:08
Audience
18:50
Language
04:12
Chapter 8
Search campaign display campaign video campaign
0/4
Search Campaign
36:48
Display Campaign
39:14
Video ads campaign
37:39
Discovery ads campaign
15:03
Chapter 9
Retargeting ads
0/2
Retargeting google ads
33:38
A good landing page
19:17
Restricted content

To create a Google Ads account login, follow these steps:

  1. Go to the Google Ads homepage (ads.google.com).

  2. Click on the “Start Now” button.

  3. Enter the email address you want to use to sign up for Google Ads and click “Continue”.

  4. Enter your business name and website URL, then click “Continue”.

  5. Select your primary business category and subcategory, then click “Continue”.

  6. Choose the geographic location where you want your ads to appear and select your currency, then click “Submit”.

  7. Enter your billing information, including your billing address and credit card information, then click “Submit”.

  8. Review and accept the Google Ads Terms and Conditions.

  9. Congratulations! You’ve created your Google Ads account login.

Once you’ve created your account, you can start creating campaigns, selecting keywords, and designing ads to reach your target audience. Remember that Google Ads can be complex, so consider taking some time to learn more about the platform and best practices before launching your first campaign.

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